Simbe Robotics is building Tally robots into retail shelf intelligence
BJ’s rolled out Simbe’s Tally across its clubs, scanning shelves up to three times daily for inventory and pricing checks.
BJ’s Wholesale Club announced a chainwide partnership with Simbe in March 2023, rolling Tally robots across all club locations. BJ’s said Tally scans entire stores up to three times per day and returns autonomously to its dock.
Tally checks shelf inventory, pricing and product locations, flagging missing or mislabeled items for store associates.
Simbe launched Tally 4.0 on January 12, 2026 as the shelf-scanning robot for its Store Intelligence platform. The platform uses Simbe Vision to identify products and shelf conditions.
Simbe was founded in 2014 by Brad Bogolea, Mirza Shah, and Jeff Gee. The company’s funding history added a $50 million Series C in October 2024, led by Growth Equity at Goldman Sachs Alternatives, giving Simbe more capital to expand retail and wholesale inventory robotics before the Tally 4.0 launch.
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