Holman
About
About Holman
Holman is an automotive services group founded in 1924 and headquartered in Mount Laurel, New Jersey. Its wider activities include fleet management, vehicle upfitting, automotive retail and insurance. Holman Robotics applies the group’s asset-management and financing experience to automation for material handling, facility cleaning, security, inspection and yard operations. It works through a network of robot manufacturers, integrators and software providers rather than building a single proprietary robot platform.
The service combines workflow assessment and technology selection with monthly lease financing and continuing lifecycle support. Holman Robotics Connect brings utilization, uptime, output and maintenance information into one view across vendors and sites. The group reports initial automation deployments in its own automotive retail operations. Its commercial partnerships extend to autonomous yard trucks with ISEE and automation sourcing with HowToRobot.
Team
- Chris Conroy - Chief Executive Officer - Leads Holman’s automotive-services group, including its robotics financing and lifecycle-management business.
- Joe Foster - Vice President of Robotics - Oversees commercialization of Holman’s robotics design, financing and lifecycle-management services.
Timeline
Events
- 2026-10-02 - Partnership - ISEE and Holman partner to scale autonomous yard-truck commercialization
Customers can retrofit owned trucks, lease Holman vehicles or acquire autonomy-ready trucks through ISEE. The partners plan joint go-to-market work across existing and new vehicle fleets. Holman is already a strategic investor; no new funding amount, vehicle order or live-site deployment is disclosed.
Source - 2025-12-22 - Partnership - Holman backs HowToRobot to connect automation sourcing and financing
The investment formed part of HowToRobot’s Series A; Holman’s individual investment amount was not disclosed. HowToRobot’s sourcing platform complements Holman’s hardware financing, data integration and continuing asset-management services. The collaboration targets a simpler path from defining automation requirements to selecting suppliers and deploying systems.
Source - 2025-11-05 - Org Change - Holman establishes robotics automation-management division
Design Advocacy sources technology through a network of robot OEMs, integrators and software providers. The offering combines hardware, data integration, management software and ongoing support in one financed deployment model.
Source - 2024-10-31 - Partnership - Holman adopts Formant for robot fleet and data management
Holman planned to use Formant's platform for robot fleet and data management. The partnership combined cloud robotics operations software with fleet-management services experience.
Source
Relations
Relationships
- ISEE
Partner - ISEE and Holman combine autonomous yard-truck technology with vehicle leasing, upfitting and fleet lifecycle management for North American customers.
Context
Comparable profiles
- The Robot Company
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- Serim Robotics
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- HopeRun Tokyo
comparable profile - Service Robotics Integrator
Context tags
- Service robotics integrator - Peer Group - Holman Robotics selects, finances and manages service-robot deployments for facility cleaning, security and inspection; diversified group scope explicit…